Monday March 19, 2018

Is Apple Planning a Brooklyn Retail Location?

Dorian Benkoil of Mediaflect alerted us by Twitter of an article in Forbes about a real-estate roundtable where Jeff Levine, developer of The Edge condominium project in Brooklyn's Williamsburg neighborhood, said that there was a "real possibility" of an Apple store in one of the project's retail spaces.  Forbes' Philip Elmer-DeWitt doesn't include any comment from Apple in his article, but includes the speculation from some of NYC's prominent real-estate blogs about the likelihood of a store in the borough.

Last year, Apple's Steve Jobs allegedly killed the idea of opening a store on East 34 Street in Manhattan's Midtown neighborhood according to Silicon Alley Insider.  This leads NYConvergence to wonder if a final decision will not be made until Apple's CEO returns from his leave of absence for medical reasons.


> Apple To Possibly Open Brooklyn Store
> Apple's Steve Jobs Nixes 34th St. Apple Store