Quantcast

Tuesday February 14, 2012

Foursquare Considers Plans to Monetize Service

In an interview with Venture Capital Dispatch's Timothy Hay, Foursquare co-founder Dennis Crowley discussed possible plans to monetize this mobile social-networking service, including:

  • Working with local merchants to get them involved in couponing or loyalty programs
  • Approaching advertisers about offering rewards to users who complete a series of tasks
  • Making development tools available for monthly fees

Hay adds that Foursquare now has "nearly 150,000 users" and "tens of thousands more jumping aboard each month."

The Wall Street Journal's Digits blog

Previous:
> Foursquare Boasts More Than 100,000 Users