In a Q & A interview with The Daily Front Row, AOL's CEO and Chairman Tim Armstrong said that AOL is hiring journalists and people passionate about video for about 80 new content properties. The New York-based company is also retooling its web sites for beautiful and elegant design.
"We believe the Internet needs to be reprogrammed. Web pages haven't looked any different in 15 years! They look like they were created by people in Silicon Valley with engineering backgrounds that happen to be mostly male." In order to protect AOL's original content, the company began tagging original journalism, so that when stories are picked up by aggregators, people will know that the original content was created by AOL.