WNYC Radio has launched Public Insight Network (PIN), built on a service grown and powered by American Public Media. PIN allows local newsrooms to have a direct link to the people, as WNYC is using PIN to ask educators, administrators and parents on their thoughts on topics ranging from Chancellor Cathie Black’s performance to potential layoffs for teachers.
In the future, WNYC plans to reach out to those who are beyond the listener base, recruiting new sources from events, school meetings, community board meetings and cultural events.
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