Tuesday July 16, 2019

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Foursquare Introduces Amex Partnership Today

Foursquare Logo

Image via Wikipedia

Today, NY-based Foursquare plans to introduce its largest partnership to date: a national deal with American Express. The new partnership will give discounts to cardholders when they check in at certain shops or restaurants and, although Foursquare will not receive any revenue from the deal, aims to help legitimize the company’s approach and attract more profitable partnerships.

Dennis Crowley, CEO and co-founder of Foursquare, stated that the deal shows that the company is maturing. The new deal will also do away with paper coupons or screen scans as rewards will be tallied behind the scenes.

The New York Times