- Image via CrunchBase
According to the next web, the NY startup SeatGeek has just completely redesigned its site, which includes a new self-serve platform for advertisers. SeatGeek, a live events search engine, has redesigned its site so that the event pages contain more depth and texture. The site now has color-coded listings that factor in viewing angles, the distance of the seat to the main stage, and the number of seats. SeatGeek’s new ad platform also allows advertisers to use granular controls to target the right markets. Advertisers can target users based on a variety of behaviors and search inputs.
A spokesman for the site told Next Web, “We built SeatGeek as sports, music, and theater fans who were frustrated with the form and functionality of ticketing sites online with interfaces that feel like they are stuck five years in the past. Our goal was to build the opposite; a ticketing interface that is beautiful and eminently usable, and this redesign is our biggest step yet towards that goal.”
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