Cory Booker, Mayor of Newark and prolific Twitter-user, has decided to team up with Google‘s executive chairman Eric Schmidt to create a new social media site. According to The Huffington Post, the site will be called Waywire, will be openin later this summer, and its mission is to offer a social video platform for philanthropists and “do-gooders.” It is now accepting email registrations for its beta launch.
Booker told HuffPost that , “I’ve always been fascinated and compelled by how media combined with activism can really drive social change, from my earliest days as a city councilman.” In order to get the site up and running, investors like First Round Capital and Troy Carter are gathering $1.75 million.
On the site, users will be able to comment on and share videos, most of which will be user-generated anyways. Additionally, the site hopes to produce about 170 hours of video a year, according to the founders. Though Booker will remain listed as a co-founder, he will not be involved with the day-to-day of the site. Screen shots of the site have not yet been released, so there is no way to say for certain what Waywire will look like and how it will set itself apart from other sites.