Vook, which was created for non-tech people to publish books, is enhancing its cloud-based book platform this week. The company recently moved from SF to NY, and is now introducing features like an HTML5-based reader that allows tablets and smart-phones to view published titles. Vook’s VP of business development, Matthew Cavnar, demoed the new features at this months NY Tech Meetup and calls the program “WordPress for e-books,” and told Xconomy that, “Anyone can quickly create an e-book, add video, audio, and publish it.”
Vook works with small, midsize, and large publishing companies like HarperCollins. The company was founded three years ago, and has since raised $7.75 million from backers like Lerer Ventures and VantagePoint Capital Partners. Vook’s new features include automated creation of landing pages, where there is information about authors, sharing buttons for various social media, and the ability to show preview versions for the e-books. The company also plans to add a star-rating system and a comment feed, so readers can discuss the e-books on the landing pages.
These services, according to Cavnar, are meant to help authors and publishers promote and sell their own digital titles. Vook takes a 15% royalty cut on sales made through its Web pages.