The Global Festival, to take place on September 19 in Central Park, is having fans earn entry to the show by taking action against poverty around the world with a website and app designed to get people making a difference before the event, instead of after. The headliners are The Black Keys, Foo Fighters and Neil Young & Crazy Horse.
The Global Citizen website launched recently, and has fans earn their festival tickets through gaining points from charitable acts. According to AP, The special lottery has 54,000 tickets available, and points can be earned by simple acts like posting information on social media, donating money to charity or signing a petition, or other simple things.
The event coincides with the United Nations meeting in NY. Hugh Evans, of the Global Poverty Project, hopes that this site and the Global Festival will motivate fans to take 100,000 actions by September, with an overall goal to raise “$500 million in practical solutions by leveraging commitments from the world’s leaders while they’re in New York.”