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Tuesday October 21, 2014

NY Launches Small Business Digital Toolkit

English: New York Mayor, Michael R. Bloomberg.

English: New York Mayor, Michael R. Bloomberg. (Photo credit: Wikipedia)

Mayor Michael R. BloombergChief Digital Officer Rachel HaotMedia and Entertainment Commissioner Katherine Oliver and Small Business Services Commissioner Robert W. Walsh today launched a new set of free tools to help small businesses in NY use digital technologies and social media to grow their businesses and create jobs.

This new set of resources, offered online and at NY Business Solutions Centers throughout the five boroughs is called the Small Business Digital Toolkit, according to a press release from the Mayor’s office. Small businesses will have the opportunity to learn how to leverage social media more effectively with help from Mashable; launch a website through how-to guides featuring contributions from Tumblr and Weebly; and incorporate search engine optimization and advertising techniques with help from Google.

The Toolkit comes as an update to the Digital Roadmap: Progress and Innovation, a plan outlining NY’s digital success and how it will use new initiatives to spur the development of the local tech and digital sector.