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Friday November 16, 2018

CUNY Creates Media Entrepreneurship Programs

English: Established in Spring 2003.

English: Established in Spring 2003. (Photo credit: Wikipedia)

Journalism schools and media departments across the country are experimenting with entrepreneurship.  According to MediaShift, CUNY is the first in the country to feature an entrepreneur-specific discipline for journalism students called the Entrepreneurial Journalism Program.

CUNY’s efforts began two years ago when the Tow-Knight Center for Entrepreneurial Journalism was created to help quality journalists with a sustainable future. The graduate school now offers two programs for their entrepreneurial students, a certificate or a Master’s degree in Entrepreneurial Journalism. Jeremy Caplan is the educational director of the program and explains that the Master’s degree is for “mid-career journalists” who are interested in a traditional graduate education with a chosen concentration. In the final semester, students take an array of entrepreneur and business related classes. For the certificate program, participants are expected to be passionate about starting something new.

Caplan said, “We like for them to come in with an idea. We expect that they’ll improve it and pivot as the program goes on but with just one semester it’s important to hit the ground running. This way they’re spending the time building and refining rather than just dreaming up something raw. Really, the execution is what matters most in the end.”

The Newhouse Center for digital Media Entrepreneurship at Syracuse was started last March and is run by Sean Branagan, serial entrepreneur. There is no strict degree program in place yet, but mentorships, courses, and connections to entrepreneurs are offered. In classes students try to understand the trends of media and information. There is also a study about different startups that can be developed. Newhouse has also made an effort to bring current entrepreneurs in to teach in the program.

 MediaShift