Time Out New York‘s parent company Time Out Group has partnered with Internet startup CourseHorse. This will allow TONY to post local educational listings and discounts. Tim Boswell, director of transactions for Time Out North America told FolioMag that, “Everything starts with your audience—you try to continually please, embrace and engage them. In print and online, we’ve always done an annual feature on continuing education and we always see great traffic numbers and engagement with the feature package. This was the next step to that.”
With this new partnership readers will have the opportunity to browse and enroll in over 20,000 local class listings on CourseHorse. Classes can range anywhere from being free to over $500. CourseHorse recently announced that it raised over $500,000. The site gathers and maintains up-to-date information on classes from over 500 educational institutions. Children’s classes will also be offered through the Time Out New York Children’s site.