Viggle Inc. announced a deal to acquire GetGlue Monday. The two NY-based social TV companies will have a combined list of nearly 4.5 million registered users. Viggle agreed to pay $25 million in cash and 48.3 million shares of stock for GetGlue. Under the terms of the deal, Viggle Inc. will operate [Full Story…]
NY-based Watchitoo Expands Social TV
NY-based startup Watchitoo is expanding the concept of Social TV by adding live video of Internet fans and other commentators into TV broadcasts. According to Multichannel, the company has offered several networks a device that can incorporate feeds from up to 25 webcam participants into one HD [Full Story…]
Viacom Goes All Out For Social TV Interactions at MTV Movie Awards
Viacom has announced that this year's MTV Movie Awards , airing tomorrow, will feature a multi-screen experience. Digiday reported that Viacom intends to use a co-viewing experience called "All Access Live" which lets fans interact socially and view more content on their mobile, tablets, and other [Full Story…]
#Oscars Poised to Break Social Media Record
This year’s Oscars will be another huge social media event, according to The Wall Street Journal. During the broadcast, tweets bearing hashtags #oscars, #redcarpetqa and #bestdressed will appear on Oscar.com and the Oscar app. An outside company has been hired to weed out offensive comments and [Full Story…]
News Show Partners with NY’s Trendrr For Red Carpet Coverage #Oscars
NY-based Trendrr is partnering with a Los Angeles TV station for Sunday night’s Academy Award coverage. KABC-TV will use Trendrr’s real-time social media analysis to feature the 20 most talked-about topics during its “On the Red Carpet” show. KABC correspondent Tina Malave and style [Full Story…]
Second Screens to Take the #SuperBowl Tomorrow #Giants
According to Harris Interactive, almost 60 percent of Super Bowl viewers will be looking at or using their cell phones during the game, so marketers are creating mobile programs for the occasion. MediaPost took a look this week at some pf the second screen action taking place tomorrow during the [Full Story…]
Viggle Enters Social TV Market
Function(x), a new NY-based company headed by Robert Sillerman of American Idol fame, is soon launching a TV loyalty app, called Viggle, that is equipped with audio recognition software. It allows users to check into TV shows an earn points redeemable with Burger King, Sephora, Fandango and Hulu [Full Story…]
At #CES GetGlue Leads in Social TV
After receiving Mashable's Breakout Startup of the Year Award this week at the CES show, the NY TV app company GetGlue also announced $12 million in funding. Last year, GetGlue garnered 2 million users and logged 100 million check-ins, by incorporating check-ins, rewards and a filtered chat [Full Story…]
National Geographic Utilizes NY Produced Social TV App
National Geographic Channel has partnered with Umami to be one of the first to use its social TV companion product for iPads and smartphones, now available in the Apple App store. The NY tech firm's app "uses audio fingerprinting technology to sync continuously and automatically with live or [Full Story…]
GetGlue Talks Social TV and Network Intergration
GetGlue is a NY-developed social media network for entertainment, allowing users to chec- in to what they are watching, reading or listening and to share with friends. Currently the site has 1.5 million users, while hoping to reach 10 million check ins next month. GetGlue earns revenue from its ad [Full Story…]
Social TV Company Impresses Goldman Sachs, Raises $20 Million
Networked Insights, a NY company that analyzes social data to find consumer engagement opportunities, has raised $20 million in its latest round from Goldman Sachs. The company uses social data to gain specific audiences for brands rather than target audiences. According to Lost Remote, Networked [Full Story…]
NY Times, ESPN Discuss Second Screen at Recent ONA Event
At recent Online News Association event, Brian Hamman and Tyson Evans of The New York Times and Patrick Stiegman of ESPN hosted a session about the “second screen” experience. According to Stiegman, 85 million Americans consume both TV and the web simultaneously, indicating an opportunity for [Full Story…]
Umami Develops iPad TV Content App
NY-based startup Umami is developing free iPad app for consumers, that will include content for shows on 40 broadcast and cable networks. "We're focused on delivering an awesome experience for consumers," Umami CEO Scott Rosenberg told Mulitchannel News. "We think the TV ecosystem will reward [Full Story…]


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